Picante

Private catamaran experiences can easily disappear into the same stock language and booking-template layouts as every other excursion. I used Picante as a self-initiated concept to explore a more distinctive direction: a charter website that feels as relaxed, cinematic and personal as spending a day on the water in Tobago.

The concept is built around one clear idea — 42 feet, one island, no rush. I paired strong editorial typography with immersive photography, simple charter choices, boat details, social proof, FAQs and a direct WhatsApp enquiry flow so the experience feels premium without becoming precious or difficult to use.